Why do wool rugs get royal approval?

wool rugs get royal approval

There are many reasons to love wool rugs, but you don’t just have to take our word for it – it’s royally approved.

Since 2008, His Majesty King Charles (then the Prince of Wales) has promoted the use of wool across the Commonwealth as The Patron of The Campaign for Wool. The initiative endorses the natural fibre as a sustainable alternative to its synthetic counterparts in the worlds of fashion, interiors and the built environment.

Wool is environmentally excellent, with ecological benefits throughout its lifecycle. Sheered from sheep, it’s a renewable resource that takes little energy use to produce. Its hardiness gives wool a long lifespan and, once that comes to an end, it biodegrades back into the earth.

The sustainable nature of wool is just one of the many factors that makes it a standout material, especially for rugs and carpets which need to withstand high foot traffic and all that comes with it. Here are a few more reasons we believe wool rugs deserve a royal seal of approval.

Wool rugs provide soundproofing, a necessity when more and more people are working from home and need to tune out loud neighbours or family members at all times of the day. Functional and fashionable

Unlike décor crafted from plastic and other synthetic materials, wool rugs act as more than an aesthetic accent for your home or office.

Loomed or tufted, knotted or woven, piled high or low, wool is one of the most versatile textile materials on the market. It holds dyes well, meaning that no matter your style, there is a wool rug out there that will match your colour palette. To see what we mean, check out Vifloor’s Obeetee line, which comes in a diverse range of bold colours and patterns.

Wool rugs are hypoallergenic with antibacterial properties, meaning they can actually act as an underfoot filter to improve indoor air quality. Investing in a wool rug in your space can also regulate temperatures, saving money on heating and air conditioning in the long run.

Additionally, they provide soundproofing, a necessity when more and more people are working from home and need to tune out loud neighbours or family members at all times of the day.

Wool doesn’t cling to static and dirt, making it a relatively low-maintenance and easily cleaned flooring option.Resistant and resilient

Because of its structure and crimping, wool is naturally elastic and holds its shape well, making it a uniquely durable option for rugs that need to withstand being walked on, rolled up, spilled on, dropped on – you get the idea.

This same resiliency means that wool doesn’t cling to static and dirt, making it a relatively low-maintenance and easily cleaned flooring option. In the same vein, wool is inherently water repellant and unlikely to foster mould and mildew.

As the days get shorter and cooler, and we spend more time hunkering down in our homes with furnaces blowing and fireplaces lit, it’s comforting to know that wool rugs are naturally resistant to fire with a high ignition temperature between 570-600°C.

Investing in wool products doesn’t just add comfort, value, and protection to your space – you’ll also be supporting a renewable industry.Wool rugs provide sustainable luxury

Investing in wool products doesn’t just add comfort, value, and protection to your space – you’ll also be supporting a renewable industry, and that’s something to feel good about.

The next time you’re ready to purchase your next area rug or runner, come to Vifloor Canada, where we’ll roll out the wool carpet and give you the royal treatment – or, at the very least, help you find your perfect carpet.

The next time you’re ready to purchase your next area rug or runner, come to Vifloor Canada, where we’ll roll out the wool carpet and give you the royal treatment.